This is a great infographic from Duda group about mobile marketing adoption. The industries are not surprising. People continually search for restaurants and often call for reservations. This makes an ideal pairing for mobile. Similarly, for a locksmith, nothing is more important than being first in mobile searches on Google+ Local, Yelp, CitySearch and hundreds of mobile directories and apps.
And of course, maybe the lead is buried – More people will be accessing the Internet on their mobile phones than desktops in 2015. Mobile is VERY real.