Is Google+ Local a Monopoly That Hurts Local Publishers and Favors Local Businesses?

google-places-logo

The FTC recently settled its suit with Google over alleged claims of monopolistic practices in displaying content on their search engines.  Yelp's Jeremy Stoppleman called it a "missed opportunity."  That's probably putting it lightly for them.   The reality is that with every update we have seen … [Read more...]

Online Coupons 101: How and Why to Use Online Coupons to Grow Your Local Business

Coupons should be a part of your local online marketing strategy.  If they are not right now, you should reconsider.  They can drastically impact the effectiveness of existing marketing efforts by increasing the number of people who convert off your website, emails, social media accounts and … [Read more...]

Apple’s Siri Gives Us More Local SEO Challenges

Siri makes Local SEO

SIRI: Getting Better for Consumers But Making it Even Harder for Local Businesses and SEO Local search engine optimization (Local SEO) is increasingly revolving around mobile searches. We search on our mobile phones as we walk down the streets, when we are in between meetings in the office and … [Read more...]